Develop an idea

In developing a project, our starting point is always the briefing: a meeting aimed at listening and analyzing the needs expressed by the customer, with the aim of collecting detailed information, instructions to follow, precise objectives to achieve.

​

Expand a project

The development phase proceeds with the research of the product categories to be developed, the analysis of trends, the market segment, the choice of the cosmetic form that the finished product will have and its intended use. A good project identifies the functional characteristics that will contribute to the development of claims and the delivery methods, such as the choice of packaging, a key point for its success.

​

Create the physical product

Translating a need or desire into a production process is a constantly evolving path. It requires time, imagination, preparation, experience. Without ever neglecting active and patient collaboration with the customer, whose contribution is fundamental for the implementation of the project. After sharing ideas, we move on to drafting the formula, carrying out various tests for the samples to be submitted to the customer, leaving room for suggestions and improvements with the final objective of turning a project into success.

​

​